Wealth Management Is About More than Money

Dimensional Fund Advisors provides the foundation of our client asset allocation. Dimensional’s investment approach—which largely mirrors our own, though we do use non-Dimensional funds, as well—is based on a belief that the market is an effective information-processing machine. The market’s real-time pricing power works against active mutual fund managers who attempt to use stock picking or market timing to outperform it. Rather than trying to predict the future or outguess others, Dimensional draws information about expected returns from the market itself, taking into account the collective knowledge of millions of buyers and sellers as they trade securities.

Grounded in economic theory and backed by decades of empirical research, Dimensional researchers work closely with leading economists to better understand the source of returns. Securities offering higher expected returns share certain characteristics, or dimensions. Our team structures broadly diversified portfolios that emphasize these dimensions, while strategizing the execution to minimize trading costs. Every incremental improvement can add up over time.

A successful investment experience is about more than just returns. It means offering peace of mind, because investors know that a transparent process backed by decades of research is powering every decision.

At JLFranklin Wealth Planning, we’ve seen the difference this approach has made in people’s lives. Our goal is to help people live better—not just years from now, but today, too.

Charles Schwab & Co. is the custodian of our clients’ assets.